About Laurent

Laurent Duplat is the founder of Lead-Gene and publishing director at VAULT 369 LTD, a Belgium-based group specialized in AI products for SMBs and mid-market companies. For over a decade, he has helped businesses industrialize B2B lead generation through applied artificial intelligence.

Equally a product architect and a hands-on operator, Laurent has launched and runs 10+ AI products in production: Vocalis (AI voice agents), Trustly-AI (digital trust), Tesla-Mag, Master Seller Academy and other B2B SaaS. This cross-vertical experience gives him a rare view of the full funnel: ICP definition, multi-source scraping, LLM qualification, multi-channel outbound and conversational-agent orchestration.

His conviction: the cold-outbound playbook from 2020 is dead. The winning teams of 2026 combine real-time intent signals, generative-AI personalization and systems designed to be cited by answer engines (ChatGPT, Claude, Perplexity, Google AI Overviews). Lead-Gene is that thesis shipped: a turnkey AI Lead Machine, delivered in 7 days, E-E-A-T and GEO-ready, that the operator keeps under full control.

Areas of expertise

AI-driven B2B lead generation: multi-source scraping, enrichment, predictive scoring.
Outbound automation and conversational agents (voice + text) for real-time qualification.
Generative Engine Optimization (GEO): optimizing content for citation by LLMs and AI search.
SaaS product architecture, AI roadmap, multi-agent orchestration.

Products shipped

Beyond Lead-Gene, Laurent has designed and shipped a series of AI products in production, each targeting a precise vertical:

Lead-Gene — Turnkey AI Lead Machine for B2B SMBs and agencies.
Vocalis — Multilingual AI voice agent for customer service and phone qualification.
Trustly-AI — AI-assisted digital trust and identity verification solution.
+ 7 other SaaS products in production: Tesla-Mag, Master Seller Academy, SEO-True, Neuron Guard, Nexus Market, AutoSEO, Hub-AI/AI-DUE.